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Channel: A New Kind of Marketing » smartphones
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Will email be defunct in 10 years?

The jury is out on the future of email, according to new research from TalkTalk, in collaboration with the University of Kent. The research found that email could become obsolete in 10 years, replaced...

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Why you need to create ‘made for mobile’ websites

Having a website isn’t enough for brands. You need to go mobile! Mobile web browser Opera Mini has said that usage around the world has jumped 11% in just a month, highlighting the importance of...

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iPhone apps boost mCommerce shopping experience

Big things are predicted for mCommerce. eBay’s recent ‘Deals’ app was launched on the back of predictions that by the end of this year it expects more than $500 million in merchandise to be purchased...

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Forget the iPhone and Google phone, Skinput is coming. And you already own...

It is widely accepted that mobile phone users have graduated from simple voice and text handsets and hence we have smartphones almost taking over the world. But as you may well know, everything is...

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Race is on for publishers large and small to get mobile

Think publishing. Think revenue generation. Think multi-platform. Or your future might look pretty bleak. Going mobile is nothing new to publishers. After all, how many years has WAP been around,...

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Protect and survive? Now it’s text and survive.

The phrase ‘Protect and Survive’ that fronted the public information series on civil defence produced by the British government during the late 1970s and early 1980s is being given a new spin. Mobile...

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Why ask the Doctor, when you can just ask your phone?

Got the sniffles? Feeling under the weather? Never fear, there’s a new Doctor in the house. With more smartphones in use, it’s hardly surprising that people are turning to mobile applications for...

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Symbian wins half of the Western European smartphone market

The Symbian platform holds 54.4% of the Western European smartphone market, according to the latest comScore data. But — surprisingly — despite Symbian’s continued growth in number of smartphone...

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